TheFitExpo returns to the City of Angels with its unique blend of fitness competitions, famous celebrities and fabulous exhibit booths on Saturday and Sunday, January 10-11, 2026. As the center of the fitness world, Los Angeles is not only home to hundreds of thousands of active and fit people, but it is also where many new trends in the industry are launched. As such, it is the ideal place for the largest and longest running of all our consumer fitness Expos!
The Los Angeles Expo attracts tens of thousands of knowledgeable and engaged fitness enthusiasts, as well as influential industry professionals (personal trainers, group exercise instructors, gym owners and retail store buyers), making it one of the most cost-effective ways to reach the lucrative Southern California health and fitness market.
That’s why over 450 companies exhibit at this show each year!
So, whether you’re a start-up just launching your company, or an established brand looking to grow your market share, don’t miss this unique opportunity to meet and network with all of them in one place, on one weekend, at TheFitExpo.
| 58% Male, 42% Female | 67% In the key 18-35 demographic |
| 46% Earn at least $50,000 per year | 98% Work out at least 3X a week |
| 91% Take vitamins or supplements | 71% Use energy drinks |
| 53% Want to lose weight | 72% Want a healthier lifestyle |
| 66% Bought workout clothing last 12 mos | 54% Own home exercise equipment |
If you are interested in splitting or sharing a booth, please submit your inquiry to sales@thefitexpo.com
A single booth measures 10 ft x 10 ft. Pricing is $2,900 (July 1 – November 30, 2025) and increases to $3,000 (December 1, 2025 – January 11, 2026).
Exhibitors can purchase multiple booths in almost any configuration.
Each booth comes with a skirted 6 foot table, 2 chairs, and a small waste basket.
* Maximum combined discount cannot exceed 15%
10% off if you sign up for any 2 of our Expos within a 12 month period.
5% off if you sign up for 2 booths at any show, and it jumps to 10% off if you sign up for 3 or more booths at any one show.
Non-Profits: 10% off (proof of 501-3c status required). Law Enforcement or First Responder Agencies and Military Branches: 10% off.
If you’re ready to sign up, please follow the instructions below:
The Fit Expo Los Angeles will be held at the Los Angeles Convention Center, South Hall.
The LIVE floor plan shows which exhibit booths are still available as well as where other companies and performance areas are located. Please select your top 3 choices for your booth location when submitting your Exhibitor Contract.
Watch a short 3-minute video of testimonials from some of the thousands of companies that actually exhibited at TheFitExpo…
Don’t miss out on this opportunity to stay connected with the biggest fitness extravaganza of the year!
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